Amanda Woo is a Marketing Officer experienced in applying digital solutions and implementing successful strategies across platforms to optimise customer experience and business growth.

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My involvement in multiple start-up companies allowed me to utilise and build my skills in WordPress, social media marketing and Google advertising. I have the desire to enhance my marketing expertise through exposure to new projects to apply business growth strategies on a larger scale.

Playing an important role in a start-up company allows me to wear many hats in the organisation.

Website Developer

• Designed and developed an SEO-integrated website that increased website visits by 200% in 2 months.

• Developed website solutions that automated the company’s recruitment process.

• Designed website concepts and developed branding for the company and its subsidiaries.

• Produced custom Wordpress theme and developed custom blocks, panels and content based on functional requirement.

 

Digital Marketer and Content Producer

• Developed Facebook ad strategy that increased recruitment candidates by 150%.

• Designed and facilitated youth training and events which increased client intake by 30%.

• Filmed, edited and directed 10+ videos for social media platforms and internal training.

• Designed and managed email marketing templates and campaigns with Mailchimp.

• Designed and executed social media strategies across LinkedIn, Instagram, and Facebook.

• Lead designer of company promotional materials (including booklets, flyers, business cards).

 

Events Coordinator

• Hosted and designed 10+ online and in-person seminars and youth events.

• Managed client relationships by conducting calls, emails and meetings.

Coordinated catering, transportation of participants and decorations for events.